by VERONIQUE FALEZ
Two separate windows for entering this pious social network.
Facebook is certainly a lot of fun, but for some Orthodox Jews, it can also be a bit risqué. In an effort to keep social networking both clean and kosher, an enterprising young Israeli has come up with a virtual compromise: Faceglat!
Faceglat is a new social network that allows its users to chat online, share information and pictures, and add new friends – all the while strickly separating men from women, just like in synagogue. Launched in Israel last month by a young Hasidic geek, this website boasts a social structure designed especially for ultra-Orthodox Jews. The name “Faceglat” comes from the fusion of two words: Facebook, and glatt, meaning highly kosher, according to the Jewish dietary laws of kashrut.
When men go on Faceglat.com, they sign up by clicking on the arrow on the right of the screen. Women click on that on the left. From this moment on their respective paths will never cross. “One day, a couple of friends paid me a visit, and while we were chatting, the young woman said it was a pity that there was no website where she could share pictures with her female friends without other people being able to see them,” says the site’s creator, Yaakov Swisa. “We started thinking about a religious social network, where there would be no indecent pictures, and which would garantee that men could not see photos posted by women, and vice versa.”
And so, six busy months later, the first kosher Facebook was born. But the 25-year-old Faceglat founder does not wear the traditional wide-brimmed black hat, nor does he dress in the ultra-Orthodox dark suit. Wearing a checkered shirt, a black kippah on his head, carrying his laptop bag on his shoulder, he bridges the gap between his Lubavitch community from the village of Kfar Chabad, located 8 km south-east of Tel Aviv, and the thrilling world of new technology.
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